DUBLIN, Ireland — X-tribes Teens is a Unique Publication That Investigates Current Teenage Trends and Analyses the Impact and Power Teenagers Hold over the Advertising and Marketing World
Research and Markets (http://www.researchandmarkets.com) has announced the addition of X-tribes Teens to their offering.
This report details the market trends and socio-economic climate surrounding teenagers across Europe. Published six times a year, the reports are available by annual subscription. Each comes accompanied by a reel of ads available on VHS, CD or online, a pull-out stimulus section of teen photos and visual material.
Report Contents:
Trend Themes: Tactile Marketing; Easy Rider; Family Ties; The New Etiquette; Teens Facing Prejudice; Interview: Napster UK’s Leanne Sharman; Sector Digest: Alcohol, Cigarettes & Drugs; Crime; Eating & Drinking; Education & Vocation; Fashion & Beauty; Health; Leisure, Interests & Spending; Media & Entertainment; Sex; Social & Cultural; Technology, Video & Mobile Phones
Companies Mentioned:
Sony Playstation Portable; Apple ipod, Global Haptics: geOrb, Visa Europe, Royal College of Art, Gamester, Media Lab Europe, National University Singapore, Nokia, Nintendo, Bonn University, Center Parks, Paradisio, Fini, Bugles, Grefusa, Hula Hoops, CK Jeans, Coca-Cola: Vanilla Diet Coke, Nintendo: Gameboy Advance, Gardena, Walt Disney Imagineering; Jupiter, Lowriders,Choppers, BMX, Orange County Choppers (OCC), Carhartt, H&M, Harley Davidson, Yamaha Star Cruiser, Electrabel, McDonald’s, Raleigh, Tommy Hilfiger, Nestle, Champion, Golden Vale, The Parent Coaching Academy, Bliss, Tickbox, TNS Media Intelligence, National Association of Schoolmasters Union of Women, BMRB, MTV Europe, Qwest, Alpen, Seat, McCain, NCH Action for Children, O2, CosmoGirl: www.habbohotel.co.uk, www.bombpop.com, wwwwebsafecrackerz.com, BT/Yahoo, Happy Endings Foundation, Sagem, Samsung, European iTunes Music Store, www.mp3DownloadHQ.com, Sicap, Rutgers University, 84443, Broadcasters Against Racism, www.unitedagainstracism.org, BBC News Online, Eurisko, www.icare.to, La Sapienza University, Ministerio de Trabajo Y Asuntos Soc, CEI Conferenza Episcopale Catholica, Knorr, UNICEF: Teen People, Mecca Cola, Qibla, Napster UK, British American Tobacco, Jagermeister, Youth Justice Board, Roxxoff, Cambridge University, ANPE, Ipsos, DGB, Elton John Scholarship Fund, Ralph Lauren, Marks & Spencer, Hachette Filipacci UK, WHO, JAMA, Ludwig-Maximillians Universtiy, The Robert Loch Institute, Avicenne de Bobigny, GlaxoSmithKline, Colombia University – NY, Federal Association of German Collection
Enterprises (BDIU), T-Moblie, Vodafone, E-plus, Canal J (Lagardere), Activisation, Italian Association of Catholic Psychiatrists & Psychologists, Teleconomy, MSN Europe, Toshiba
